
Leila Haddad
@TransitLeila
Leila Haddad earned an M.Sc. in Transportation Engineering from Imperial (2016) and a B.Sc. from AUB (2012), PMP® and VISSIM certified; she optimized Casablanca BRT routes raising ridership 30% and hosts a multilingual book club.
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Background & Credentials: Leila earned an M.Sc. in Transportation Engineering from Imperial College London (2016) and a B.Sc. in Civil Engineering from AUB (2012). She holds PMP and VISSIM simulation certifications.
Career Highlights: At MetroLink Consulting, she managed bus-rapid-transit feasibility studies in Casablanca, optimizing routes to boost ridership by 30 percent. She now leads multi-modal traffic planning for Rabat’s tram-train network.
Thought Leadership: Leila has presented five conference papers at UITP Global Public Transport Summits, with her “Real-Time Passenger Flow Modeling” paper viewed 60 000 times online.
Personal Tidbits: A polyglot fluent in Arabic, English, and French, she hosts a weekend book club focusing on urban lore and architecture.
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